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Hello kitty platform docs7/10/2023 ![]() ![]() This strategy meant that it became progressively harder for shoppers to find things anywhere except Amazon, which meant that they only searched on Amazon, which meant that sellers had to sell on Amazon. Marketplace sellers reached huge audiences and Amazon took low commissions from them. Kindle and Audible creators got generous packages. ![]() As these sellers piled in, Amazon shifted to subsidizing suppliers. That tempted in lots of business customers – Marketplace sellers who turned Amazon into the "everything store" it had promised from the beginning. Prime customers start their shopping on Amazon, and 90% of the time, they don't search anywhere else. And Amazon sold us Prime, getting us to pre-pay for a year's worth of shipping. Amazon sold us ebooks and audiobooks that were permanently locked to its platform with DRM, so that every dollar we spent on media was a dollar we'd have to give up if we deleted Amazon and its apps. Lots of us piled in, and lots of brick-and-mortar retailers withered and died, making it hard to go elsewhere. This was a hell of a good deal for Amazon's customers. If you searched for a product, Amazon tried its damndest to put it at the top of the search results. It sold goods below cost and shipped them below cost. Think of Amazon: for many years, it operated at a loss, using its access to the capital markets to subsidize everything you bought. When a platform starts, it needs users, so it makes itself valuable to users. I call this enshittification, and it is a seemingly inevitable consequence arising from the combination of the ease of changing how a platform allocates value, combined with the nature of a "two sided market," where a platform sits between buyers and sellers, holding each hostage to the other, raking off an ever-larger share of the value that passes between them. Here is how platforms die: first, they are good to their users then they abuse their users to make things better for their business customers finally, they abuse those business customers to claw back all the value for themselves. Colophon: Recent publications, upcoming/recent appearances, current writing projects, current reading.Hey look at this: Delights to delectate.Tiktok's enshittification: The company manually allocates surplus to creators, and they can take it away again, too.Our Goodyear-welted lines are heat-sealed at 700☌ and reinforced with our signature welt stitch.Stacked on a 1.5 inch Quad platform sole.Clean with a damp cloth and restore its shine with Dr. ![]() Patent Lamper is a fine-grained leather, coated to give a high shine, glossy finish.Second off the DM’s production line, the 1461 is a 3-eye shoe championed for its versatility.Docs DNA is cemented with an AirWair heel loop and yellow welt stitching. Our towering 1461 platform shoes re built from black patent leather with asymmetrical Hello Kitty heart designs on either foot, as well as a statement dual-branded tag and metal aglet laces. Martens x Hello Kitty collection fuses tough DM's silhouettes with colorful Sanrio motifs. The two brands are overdue for a reunion. Ten years on and, naturally, we both have new anniversaries to celebrate. The Japanese brand was celebrating 50 years of alternative Harajuku attitude, while we marked 50 years of the 1460 boot. A decade ago, we teamed up with Hello Kitty for a joint birthday celebration/collaboration. ![]()
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